How Well Do You Really Know Your Ideal Client?

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We’ve all done the exercise. It’s the first thing you’re taught when you first start your business: Create an ideal client avatar. This vision of your ideal client guides everything you do, including pricing (you can’t charge that single mum as much as you can the CEO of a Fortune 500 company), pain points (mum […]

Is it really all about energy? I mean REALLY?

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Now you might say to me, Carie, “I’m not into all that stuff about law of attraction etc. ” and actually to the best part I agree with you. Too many people put their hopes and dreams into simply ” thinking positivity” and then its fingers crossed and hope for the best ( forgetting that […]